One example of our commitment to sustainable tourism is working with local artisans who work in the Stourbridge Glass Quarter. They make hand made goods and sell them directly to visitors and the general public at our visitor attractions during attendance at events held in the aspiring Black Country Global Geopark that we help to promote, for example the International Festival of Glass. The Geopark also supports our local hospitality businesses such as cafes, restaurants, gift shops at and around our local geosites. We aim through the wider work of the Geopark to attract more people to use these facilities which will sustain and further develop the visitor economy through geotourism.
Our sustainable development work is expanding further through our joint partnership working with the BC Global Geopark management team. Through this we identify potential partner businesses and business opportunities. They ensure that we are promoting awareness of the BC Geopark through activities such as displays, demonstrations, presentations and face to face interaction as well as providing many locations for people to pick up geopark information and geosites leaflets. Our tourism partners include visitor attractions, outdoor recreation partners including countryside parks, nature reserves, canals and waterways and a range of arts sector partners across the Black Country.